The newest entry in the LST catalogue of You Just Can’t Make This Stuff Up is a new advertising campaign by Burger King. Flying and dog-sledding into the outer reaches of Greenland to obtain the locals’ culinary opinions has inflamed the tender sensibilities of, of course, the overwrought, conspicuously compassionate faculty of Columbia University.
“It’s outrageous,” Sharon Akabas of the Institute of Human Nutrition at Columbia University, told the New York Daily News. “What’s next? Are we going to start taking guns out to some of these remote places and ask them which one they like better?”
Actually, yes, Ms. Akabas, we should provide them with guns as long as they agree to shoot on sight any nosy, condescending nanny-state research expeditions from places like Columbia University, especially those who equate guns with hamburgers. Akabas and her colleagues are a nightmarish blight on mankind.
Marilyn Borchardt, development director for Food First, called the campaign insensitive.
“The ad’s not even acknowledging that there’s even hunger in any of these places,” she told the Daily News.
Oh, I see, they are hungry and we travel to their remote homes to bring them hamburgers, one of man’s greatest innovations, and this is wrong ? Please crawl back in your hole, Marilyn.
As someone who lives in the shadows of Manhattan, I can tell you first-hand these people do not represent the average citizen here. The majority of locals would enthusiastically set up a betting pool when informed of this burger taste test. Unfortunately, journalists in New York rarely, if ever, actually talk to normal people. But then we already knew that.
UPDATE: I neglected to link to the Whopper Virgins website where they begin to roll out the upcoming campaign. It is well done and clever. Credit should go to the agency, Crispin Porter + Bogusky, for their dramatically improved BK work.
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41 Responses to “Whopper Virgins ?!”Search
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Most of the people in Manhattan are normal? Who knew?
I think this is an awesome ad campaign. Whoever came up with it deserves whatever the advertising equivalent of an Oscar is. Also free Whoppers for life. With bacon.
Anything that gets rid of that creepy plastic Burger King figure is an improvement.
#2 Shamaal
By golly, by George, we agree on something !
A sure sign of the apocalypse.
Crispin Porter + Bogusky created that ad based on a BK Executive seeing an ad on ebay for a BK plastic head that sat on a helium bottle for blowing ip ballons. I don’t know if the same agency did this one.
I think it is a great ad campaign. Way better than the Burger King Stalker ads…
But BK still sucks…
Yeah, nothing says quality like an endorsement from someone whose primary diet consists of boiled whale blubber, fish heads, and seaweed.
You have to admit there is something univerally appealing in watching the look on people’s faces the first time they bite into one of America’s greatest inventions.
Good lord!! Those people probably eat rancid whale blubber and dried squid testicles (if they have them…). A good ole burger would be much appreciated! Methinks a burger franchise in the capitol of Nook would do well!!
Sharon Akabas and Marilyn Borchardt need: a hobby, sex, or a good beat down…
Heh heh. He said “squid testicles.”
#9 Faster
Trenchant, sober and timely commentary.
I posted the whoppervirgins.com link above in the update. It’s pretty cool and brief. Check it out.
Those Columbia ninnies would have been great fodder for a SNL skit (it the good old days).
Somebody should sue for false advertising because you never get a burger that looks like what they advertise. Could it be from sitting under the heat lamp all that time or because you have “minimum wage” hacker preparing your burger? Probably a combination of the two!!!
Best burger I ever had was at Viola’s Homemade Hamburgers at 3900 Lockwood between Cavalcade and Collingsworth….. Wear body armor though! And a gun truck escort wouldn’t hurt either!
An interesting ad campaign. If they actually came to blogs and said post an ad for us, there would probably be a fee associated with it. But locate some eggheads, throw in some self-righteous indignation and voila! Free publicity! If they can get product placement on Drudge, even better.
Not only show the ad but also the associated website. You really can’t just make this stuff up.
Ya gotta love the internet.
#16 Shamaal
And that is why NYT is near junk bond status, if not already. Those that don’t get it are destined for the dumpster of history.
Destined for the dumpster of history?
I do hope that’s the case, but you never know what the government might bailout next.
Can the lawyers be far behind, suing because the natives are gaining weight from the evil whopper?
#17
No argument there, the conservative papers have been going belly up or ceasing print for sometime. CSM ceases print in april next year, the end of an era. I wonder how long WaTi will go, the moonies have a lot of money though. There are those who say it’s the message, I’m convinced it’s the medium.
I’ve never been much on tabloid journalism, but it’s a free country.
I’m screwed because I subscribe to a newspaper and like the amount of material I can peruse and choose to read.
But I guess I’m old fashioned.
Link didn’t work!
Remember when they stopped selling the Whopper for a day? It didn’t go over so well in the hood!!!
Language Warning!!!!
#22 This was worth hearing all the language, “I need me a Whopper like Brittany Spears needs panties.”
I thought that somewhere in there I also heard, “Don’t taze me bro!”
Texpat, you were doing just fine until you used the term, “journalists in New York”.
I know that you know better than that.
“Takin’ the Whopper away from the ‘hood is like makin’ me get a full-time job. You gonna bring a lot of people down. Gonna [have intimate personal relationship] up the community.”
My best friend’s daughter got her degree in literature from Amherst, and her masters in photo journalism from Columbia. She was listed as one of the top up and coming journalists in America last year. This year she took a job at Time Magazine that immediately got her on the “credits” page every month. She lasted three months before she declared the place a sham and left.
Texpat, they should have done this in Finland. The Fins make those great Sako rifles that cost an arm and a leg!!
Big45
I’ve got a Sako Finnbear in 30-06 with a Leupold 3-9 x40mm scope…..
I think this it the exact same rifle/scope that I have…. not sure about the scope! Sako L 61 R Finnbear
I have never missed what I shot at with that rifle! well…. except that one time but I can explain….
#27 Big
The Finns are great people.
Sadly Fasternu, all I have is one of these to which I’ve attached one of these and one of these!
But my brother has this with that!, and alot of other neat stuff!
#6 jimb
I respectfully disagree.
Just ’cause some moron at BK decided catchup actually belongs on a hamburger (for crying out loud!) doesn’t mean you can’t ask them to leave it off.
Big45
You made me water up (sniff sniff). I sold mine, the stock was autographed by R Lee Ermey…
Big45
Here’s some footage of us at the Master Gunner course at Brownwood last month. It was F U N!
I shot the footage, the memory on my camera was full and I didn’t get filmed shooting it. We shot all the small arms in the inventory from the 9mm Beretta to the MK19 Grenade launcher. It was a blast, literally!
I’ll have to look at it at home Fasternu. I can’t get streaming video at work. Big Brother blocks it.
Here’s a story from a fund raiser we did for Gunny Hathcock 10 years ago. I’m the chunky guy in the middle with the red hat.
Cool….. you ain’t that chunky! This is chunky
I refuse to look at your link. However, this is a link you are definitely going to want to look at and save. This is who my brother gets his neat stuff from. We used to live in the town they are located in. It’s six times as big now. Over 3,000 people!
36
That VZ2000 is very sexy.
31 - Unfortunately, it isn’t the ketchup. It’s the way they cook and then microwave the meat. Tastes like liquid smoke. Awful.
Their fries suck, too.
All in all, I’d rather go to PO’s over off of Telge and get a buffalo burger.
36 - speaking of guns, what do you think of the Magnum Research “Baby Eagle”? I shot the 9MM variety over the thanksgiving holiday and liked it a lot…
Jimb, I’ll confess I’m not much of a pistol guy, although I’m good with my wheel gun (Dan Wesson 357). The only auto I own is a Colt M1991 45 acp. I prefer 38/357 or 45 over a 9mm. Just personal choice. The reports from users indicate that the Baby Eagle is very reliable. To me that’s always the most important feature of any firearm. You can’t be accurate when rounds fail to feed.
to quote my most favorite of all lines form the Clooney/Pitt Remake of Oceans 11 when our lead actors pitch their heist to their casino owning friend “Rueben”, his reply sums this all up: “Are you out of your ___ ____ minds????”
this lawsuit is STUPID, PATHETIC and an insult to all things creative (hmmm wasnt it creativity that made our country the awesome place it is??